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Marketing 2.0: uma nova forma de relacionar com clientes
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Cibridismo: o fim do mundo offline
6 de janeiro de 2012Warning: Trying to access array offset on value of type bool in /home/storage/6/56/a6/martha/public_html/v2/wp-content/themes/betheme/functions/theme-functions.php on line 1338
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Vídeos
Marketing 2.0: uma nova forma de relacionar com clientes
por Martha Gabriel, 16 de novembro de 2011 11:29
Como se relacionar com clientes? Como viabilizar vendas? Como fidelizar? Os questionamentos sobre o novo modelo do Marketing no contexto 2.0 são muitos. E alguns foram respondidos no evento Gestão 2.0, realizado em São Paulo, no dia 29 de abril de 2010, com o debate entre Martha Gabriel, Antônio Mafra (Porto Seguro) e Romeo Busarello (Tecnisa). Confira aqui alguns dos principais momentos dos cases apresentados pelas empresas.