O que é Transmedia Storytelling e porque é importante para o marketing


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Comportamento em Mídias Sociais – Riscos e oportunidades
21 de novembro de 2012
Os 3 Es do Engajamento: Educação, Estrutura e Estímulo
13 de dezembro de 2012

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O que é Transmedia Storytelling e porque é importante para o marketing

Martha Gabriel
por Martha Gabriel, 21 de novembro de 2012 13:17

Entenda um pouco mais sobre Transmídia Storytelling com a professora Martha Gabriel.

2 Comentários

  1. […] Martha Gabriel, referência em Marketing Digital no país, as técnicas de Transmedia Storytelling tratam sobre: […]

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