Director of Technology at NMD – New Media Developers, a brazilian company founded in 1989, focused on development for the Information Technology field and one of the pioneers on web development in Brazil. In its porfolio are clients like Monica’s Gang, HBO Brasil (actionpac of the TV channels – HBO, HBO2, Cinemax, Cinemax Prime, Sony, Warner, History, E! and A&E Mundo), Medical Associations, Hotels, e-Stores, etc.
Author of 3 books on search marketing and several papers and articles in conferences and magazines. List of Martha’s publications: publications page.
Professor and Coordinator of the Digital Strategies Marketing extension course at ESPM – Escola Superior de Propaganda e Marketing, one of the most prestigious marketing school in Brazil.
Professor of the MBA (Master of Business Administration) courses at BSP Business School São Paulo, the first and most traditional MBA school in Brazil.
Professor of the MBA (Master of Business Administration) and Digital Design courses and lead of the “Programa Ampliando Fronteiras” (Widening Borders Program), a program that offers on-line courses for academic, cultural and personal improvement at Universidade Anhembi-Morumbi (Anhembi-Morumbi University).
Professor of the postgraduate courses at Unicentro Belas Artes de São Paulo (University of Fine Arts of São Paulo).
Speaker at conferences, workshops, events, about Colors and Voice Technologies on the Web, Interface Humanization, SEO – Search Engine Optimization (MOB – Marketing de Otimização de Buscas), Digital Marketing, and Professional and Personal Motivation. List of Martha’s presentations in Brazil and abroad: presentations page.
International technical advisor at All Health Net (USA) – http://www.allhealthnet.com/ , since aug/2000.
Member of the Research Group Poéticas Digitais (Digital Poetics), at Universidade de São Paulo, since feb.2004.
Member of the FAPESP’s Incubator net art: perspectivas criativas e críticas, since may.2005.
Reviewer for LEA – Leonardo Electronic Almanac, Vol 14 (2006) – (ISSN No: 1071-4391), MIT (Massachussets Institute of Technology, USA).
Curator of Upgrade! São Paulo – a monthly gathering in São Paulo of new media artists, curators and the public, affiliated with Upgrade! International, since apr.2007.
Juror of the events:
- Networked Book Commision, Turbulence.org, jan/2009;
- Festival HTTPTAGs (HTTPTAGs Festival), Instituto Sérgio Motta, oct/2008;
- Festival Conexões Tecnológicas 2008 (Technological Connections Festival), Instituo Sérgio Motta, may/2008.
Awarded student, webmaster, speaker, professor, researcher and artist. List of Martha’s awards: awards page.